Opportunity MatrixAlign your programs with what the market demands
Know which programs in your college have the strongest labor market pull, where student demand is growing, and how your offerings compare to competitors — all in one scoring matrix.
Faculty propose new programs without visibility into market saturation or demand trends
Career outcomes vary widely across programs but there's no systematic way to benchmark them
Enrollment declines catch you off guard because demand signals aren't tracked proactively
What matters to you
Your college, scored and ranked
Filter the matrix by your CIP prefix to see exactly how your programs stack up — and where to invest next.
Conferral & Competitor Trends
Track how many institutions are competing in your program areas, how total conferrals are trending, and where the market is headed.
- Conferral size and 5-year growth direction
- Total and online competitor counts
- Filter by CIP prefix for your college
- Degree-level breakdown (bachelor's, master's, doctoral)
Graduate Career Outcomes
Connect each program to the occupations it feeds. See salaries, openings, and whether there are enough jobs for your graduates.
- CIP → SOC occupation crosswalk
- Job openings per graduate ratio
- Median salary benchmarks
- Active job posting volumes
Prospective Student Demand
Search volume tells you what programs students are actively researching — a leading indicator of application and enrollment trends.
- US monthly search volumes by program
- ~10 keyword variations per program
- Social media conversation volume
- Public sentiment analysis
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Data Sources
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Data Points
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Traceable
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Scoring Pillars
Platform capabilities
Built for your workflow
Every feature designed to support how Academic Deans make program decisions.
CIP-Filtered Matrix
Filter the scoring matrix by CIP prefix to see only your college's programs. Sort by any pillar to find your strongest opportunities.
Run-Over-Run Comparison
Track how your programs' scores change across matrix runs. Spot improving or declining programs before trends become obvious.
AI Chat & Analysis
Ask natural-language questions about your program data. Get chart-backed answers for faculty meetings and curriculum reviews.
Score Traceability
Drill into any score to see raw values, score ranges, weights, and data sources — perfect for explaining decisions to faculty.
Custom Weight Scenarios
Adjust pillar weights to reflect your college's priorities. Compare how programs rank under different strategic scenarios.
Program Profile PDFs
Generate shareable per-program reports with all scores, market context, and AI-written analysis for new program proposals.